COST vs KR: Which Is the Better Dividend Stock?
As of July 2026, COST (Costco Wholesale Corporation) screens as the stronger dividend stock, winning 5 of 8 head-to-head metrics. KR offers the higher yield at 2.45%, COST has the higher dividend-safety score, and KR trades at the larger discount to fair value (-1%).
| Metric | COST | KR |
|---|---|---|
| Forward yield | 0.62% | 2.45% |
| Annual dividend | $5.88 | $1.44 |
| Payout ratio | 27% | 80% |
| Years of growth | 21 yr | 19 yr |
| 5-yr dividend growth | 13.0% | 14.5% |
| 5-yr total return | 107% | 28% |
| Dividend safety score | 95 (A) | 81 (A) |
| Fair value estimate | $422.97 | $57.97 |
| Upside to fair value | -55% | -1% |
| Frequency | quarterly | quarterly |
| Market cap | $415.0B | $35.8B |
| P/E ratio | 47.4 | 34.3 |
Higher yield
KR
2.45%
Safer dividend
COST
Grade A
Faster growth
KR
14.5%
Better value
KR
-1% upside
COST vs KR — FAQ
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