SmarterDividends

GOOG vs SFTBF: Which Is the Better Dividend Stock?

As of September 2026, GOOG (Alphabet Inc.) screens as the stronger dividend stock, winning 6 of 7 head-to-head metrics. GOOG offers the higher yield at 0.26%, GOOG has the higher dividend-safety score, and GOOG trades at the larger discount to fair value (+40%).

MetricGOOGSFTBF
Forward yield0.26%0.20%
Annual dividend$0.88$0.07
Payout ratio4%1%
Years of growth1 yr0 yr
5-yr dividend growth-6.6%
5-yr total return152%-41%
Dividend safety score76 (B)55 (C)
Fair value estimate$469.48$42.78
Upside to fair value+40%+24%
Frequencyquarterlysemiannual
Market cap$4.1T$196.1B
P/E ratio16.86.3

Higher yield

GOOG

0.26%

Safer dividend

GOOG

Grade B

Faster growth

SFTBF

-6.6%

Better value

GOOG

+40% upside

GOOG vs SFTBF — FAQ

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