KMB vs PG: Which Is the Better Dividend Stock?
As of July 2026, PG (The Procter & Gamble Company) screens as the stronger dividend stock, winning 5 of 8 head-to-head metrics. KMB offers the higher yield at 4.73%, PG has the higher dividend-safety score, and KMB trades at the larger discount to fair value (+41%).
| Metric | KMB | PG |
|---|---|---|
| Forward yield | 4.73% | 2.90% |
| Annual dividend | $5.12 | $4.35 |
| Payout ratio | 98% | 62% |
| Years of growth | 40 yr | 42 yr |
| 5-yr dividend growth | 3.3% | 6.0% |
| 5-yr total return | -21% | 5% |
| Dividend safety score | 82 (A) | 90 (A) |
| Fair value estimate | $152.52 | $140.41 |
| Upside to fair value | +41% | -6% |
| Frequency | quarterly | quarterly |
| Market cap | $36.0B | $347.3B |
| P/E ratio | 21.0 | 21.9 |
Higher yield
KMB
4.73%
Safer dividend
PG
Grade A
Faster growth
PG
6.0%
Better value
KMB
+41% upside
KMB vs PG — FAQ
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