SmarterDividends

KVUE vs PM: Which Is the Better Dividend Stock?

As of July 2026, PM (Philip Morris International Inc.) screens as the stronger dividend stock, winning 3 of 5 head-to-head metrics. KVUE offers the higher yield at 4.37%, PM has the higher dividend-safety score, and KVUE trades at the larger discount to fair value (+7%).

MetricKVUEPM
Forward yield4.37%3.05%
Annual dividend$0.83$5.88
Payout ratio99%81%
Years of growth2 yr13 yr
5-yr dividend growth3.5%
5-yr total return87%
Dividend safety score70 (B)
Fair value estimate$20.23$172.87
Upside to fair value+7%-10%
Frequencyquarterlyquarterly
Market cap$36.5B$300.4B
P/E ratio22.627.2

Higher yield

KVUE

4.37%

Safer dividend

PM

Grade B

Faster growth

PM

3.5%

Better value

KVUE

+7% upside

KVUE vs PM — FAQ

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