The Hershey Company
HSYConsumer Defensive · Stock · quarterly payer
Forward Yield
3.39%
Annual Dividend
$5.81
Payout Ratio
104%
5-Yr Growth
11.7%
Ex-Date
May 15, 2026
Frequency
Quarterly
Summary
As of July 2026, The Hershey Company (HSY) yields 3.39% ($5.81 per share annually), with a blended fair-value estimate of $217.80 — +27% upside, so it screens as undervalued. Dividend safety grade: A (85/100).
Is HSY a good dividend stock?
YesThe Hershey Company (HSY) pays a quarterly dividend yielding 3.39% ($5.81/yr), with 0 years of growth and a dividend-safety grade of A. It scores well across payout coverage, growth history and safety — a dependable income holding.
Advantages
- Never cut its dividend on record
- Strong 11.7% 5-yr dividend growth
- Top-tier dividend safety score
Risks
- Elevated payout ratio (104%)
- Share price is down over the past 5 years
Key Data
- Dividend Yield
- 3.39%
- Payout Ratio
- 104%
- Annual Dividend
- $5.81
- 5-Yr Avg Growth
- 11.7%
- Ex-Dividend Date
- May 15, 2026
- Years of Growth
- 0
- Frequency
- quarterly
- Beta
- 0.10
- Market Cap
- $34.8B
- P/E Ratio
- 32.0
- 5-Yr Total Return
- -4%
- 52-Week Range
- $161.43 – $239.48
- Dividend Safety
- A · 85/100
- Ever Cut?
- No
Frequently Asked Questions
HSY Price — Last 12 Months
Daily close
Price Return
1 Year
-7%
3 Years
-20%
5 Years
-4%
52-Week Range
$161.43 – $239.48
Price change over each period (excludes dividends). Past performance doesn't guarantee future results.
What is HSY worth?
Undervaluedmedium confidenceOur blended fair-value estimate for The Hershey Company is $217.80 per share, versus a market price of $171.42. That implies 27% of upside — a margin of safety of about 21%.
Fair Value
$217.80
Current Price
$171.42
Upside
+27%
Margin of Safety
21%
How we get there
Discounted cash flow
Discounts projected free cash flow back to today.
Dividend discount
Discounts the future dividend stream back to today.
Earnings multiple (Graham)
Graham's earnings-multiple formula, anchored to bond yields.
At today's price, the market is pricing in about -3.4% annual free-cash-flow growth. We model 7.8% — below our estimate, leaving room for upside if the business executes.
Assumptions: 7.0% discount rate (CAPM), 7.8% stage-1 growth, 2.5% terminal growth, $5.37 EPS, $5.81 annual dividend. Updated weekly.
Fair-value estimates are model output for educational purposes only — not investment advice or a price target.
HSY Dividend Safety Score
Very Safe
SmarterDividends' proprietary score, backtested against which dividends were actually cut over 15+ years (0.78 AUC). It blends a validated cut-risk model (growth streak, cut history) with current payout, cash-flow and debt. Higher is safer · not investment advice.
Dividend Growth
Total dividends per share by year
Dividend History
| Ex-Date | Pay Date | Amount | Type |
|---|---|---|---|
| May 15, 2026 | — | $1.4520 | regular |
| Feb 17, 2026 | — | $1.4520 | regular |
| Nov 17, 2025 | — | $1.3700 | regular |
| Aug 15, 2025 | — | $1.3700 | regular |
| May 16, 2025 | — | $1.3700 | regular |
| Feb 14, 2025 | — | $1.3700 | regular |
| Nov 18, 2024 | — | $1.3700 | regular |
| Aug 16, 2024 | — | $1.3700 | regular |
| May 16, 2024 | — | $1.3700 | regular |
| Feb 16, 2024 | — | $1.3700 | regular |
| Nov 16, 2023 | — | $1.1920 | regular |
| Aug 17, 2023 | — | $1.1920 | regular |
| May 18, 2023 | — | $1.0360 | regular |
| Feb 16, 2023 | — | $1.0360 | regular |
Income Calculator
At $5.81 / yr per share
