Lamar Advertising Company
LAMRReal Estate · Stock · quarterly payer
Forward Yield
3.94%
Annual Dividend
$6.40
Payout Ratio
115%
5-Yr Growth
26.4%
Ex-Date
Jun 16, 2026
Frequency
Quarterly
Summary
As of July 2026, Lamar Advertising Company (LAMR) yields 3.94% ($6.40 per share annually), with a blended fair-value estimate of $78.52 — -52% downside, so it screens as overvalued. Dividend safety grade: C (50/100). 2 years of dividend growth.
Is LAMR a good dividend stock?
MixedLamar Advertising Company (LAMR) pays a quarterly dividend yielding 3.94% ($6.40/yr), with 2 years of growth and a dividend-safety grade of C. The picture is mixed — the dividend pays, but safety or growth signals are weaker than ideal.
Advantages
- Strong 26.4% 5-yr dividend growth
- 43% total price return over 5 years
Risks
- Cut its dividend in 2020
- Elevated payout ratio (115%)
Key Data
- Dividend Yield
- 3.94%
- Payout Ratio
- 115%
- Annual Dividend
- $6.40
- 5-Yr Avg Growth
- 26.4%
- Ex-Dividend Date
- Jun 16, 2026
- Years of Growth
- 2
- Frequency
- quarterly
- Beta
- 1.22
- Market Cap
- $16.4B
- P/E Ratio
- 30.0
- 5-Yr Total Return
- 43%
- 52-Week Range
- $113.66 – $164.38
- Dividend Safety
- C · 50/100
- Ever Cut?
- Yes (2020)
Frequently Asked Questions
LAMR Price — Last 12 Months
Daily close
Price Return
1 Year
+28%
3 Years
+78%
5 Years
+43%
52-Week Range
$113.66 – $164.38
Price change over each period (excludes dividends). Past performance doesn't guarantee future results.
What is LAMR worth?
Overvaluedlow confidenceOur blended fair-value estimate for Lamar Advertising Company is $78.52 per share, versus a market price of $162.32. That implies 52% of downside.
Fair Value
$78.52
Current Price
$162.32
Downside
-52%
Margin of Safety
-107%
How we get there
Dividend discount
Discounts the future dividend stream back to today.
Assumptions: 10.4% discount rate (CAPM), 1.2% stage-1 growth, 2.5% terminal growth, $5.42 EPS, $6.40 annual dividend. Updated weekly.
Fair-value estimates are model output for educational purposes only — not investment advice or a price target.
LAMR Dividend Safety Score
Borderline
SmarterDividends' proprietary score, backtested against which dividends were actually cut over 15+ years (0.78 AUC). It blends a validated cut-risk model (growth streak, cut history) with current payout, cash-flow and debt. Higher is safer · not investment advice.
Dividend Growth
Total dividends per share by year
Dividend History
| Ex-Date | Pay Date | Amount | Type |
|---|---|---|---|
| Jun 16, 2026 | — | $1.6000 | regular |
| Mar 16, 2026 | — | $1.6000 | regular |
| Dec 22, 2025 | — | $1.8000 | regular |
| Sep 19, 2025 | — | $1.5500 | regular |
| Jun 16, 2025 | — | $1.5500 | regular |
| Mar 14, 2025 | — | $1.5500 | regular |
| Dec 18, 2024 | — | $1.6500 | regular |
| Sep 18, 2024 | — | $1.4000 | regular |
| Jun 17, 2024 | — | $1.3000 | regular |
| Mar 14, 2024 | — | $1.3000 | regular |
| Dec 15, 2023 | — | $1.2500 | regular |
| Sep 15, 2023 | — | $1.2500 | regular |
| Jun 15, 2023 | — | $1.2500 | regular |
| Mar 16, 2023 | — | $1.2500 | regular |
Income Calculator
At $6.40 / yr per share
