Rocky Brands, Inc.
RCKYConsumer Cyclical · Stock · quarterly payer
Forward Yield
1.54%
Annual Dividend
$0.68
Payout Ratio
17%
5-Yr Growth
2.1%
Ex-Date
Sep 1, 2026
Frequency
Quarterly
Summary
As of September 2026, Rocky Brands, Inc. (RCKY) yields 1.54% ($0.68 per share annually), with a blended fair-value estimate of $71.16 — +61% upside, so it screens as undervalued. Dividend safety grade: A (91/100).
Is RCKY a good dividend stock?
YesRocky Brands, Inc. (RCKY) pays a quarterly dividend yielding 1.54% ($0.68/yr), with 0 years of growth and a dividend-safety grade of A. It scores well across payout coverage, growth history and safety — a dependable income holding.
Advantages
- Never cut its dividend on record
- Comfortable payout ratio (17%)
- Top-tier dividend safety score
Risks
- Share price is down over the past 5 years
Key Data
- Dividend Yield
- 1.54%
- Payout Ratio
- 17%
- Annual Dividend
- $0.68
- 5-Yr Avg Growth
- 2.1%
- Ex-Dividend Date
- Sep 1, 2026
- Years of Growth
- 0
- Frequency
- quarterly
- Beta
- 2.36
- Market Cap
- $330.7M
- P/E Ratio
- 11.6
- 5-Yr Total Return
- -7%
- 52-Week Range
- $26.29 – $53.01
- Dividend Safety
- A · 91/100
- Ever Cut?
- No
Frequently Asked Questions
RCKY Price — Last 12 Months
Daily close
Price Return
1 Year
+48%
3 Years
+200%
5 Years
-7%
52-Week Range
$26.29 – $53.01
Price change over each period (excludes dividends). Past performance doesn't guarantee future results.
What is RCKY worth?
Undervaluedmedium confidenceOur blended fair-value estimate for Rocky Brands, Inc. is $71.16 per share, versus a market price of $44.14. That implies 61% of upside — a margin of safety of about 38%.
Fair Value
$71.16
Current Price
$44.14
Upside
+61%
Margin of Safety
38%
How we get there
Discounted cash flow
Discounts projected free cash flow back to today.
Earnings multiple (Graham)
Graham's earnings-multiple formula, anchored to bond yields.
At today's price, the market is pricing in about 2.5% annual free-cash-flow growth. We model 8.5% — below our estimate, leaving room for upside if the business executes.
Assumptions: 12.0% discount rate (CAPM), 8.5% stage-1 growth, 2.5% terminal growth, $3.81 EPS, $0.68 annual dividend. Updated weekly.
Fair-value estimates are model output for educational purposes only — not investment advice or a price target.
RCKY Dividend Safety Score
Very Safe
SmarterDividends' proprietary score, backtested against which dividends were actually cut over 15+ years (0.78 AUC). It blends a validated cut-risk model (growth streak, cut history) with current payout, cash-flow and debt. Higher is safer · not investment advice.
Dividend Growth
Total dividends per share by year
Dividend History
| Ex-Date | Pay Date | Amount | Type |
|---|---|---|---|
| Sep 1, 2026 | — | $0.1700 | regular |
| Jun 1, 2026 | — | $0.1700 | regular |
| Mar 2, 2026 | — | $0.1550 | regular |
| Dec 1, 2025 | — | $0.1550 | regular |
| Sep 2, 2025 | — | $0.1550 | regular |
| Jun 2, 2025 | — | $0.1550 | regular |
| Mar 3, 2025 | — | $0.1550 | regular |
| Dec 3, 2024 | — | $0.1550 | regular |
| Sep 3, 2024 | — | $0.1550 | regular |
| Jun 3, 2024 | — | $0.1550 | regular |
| Mar 1, 2024 | — | $0.1550 | regular |
| Nov 30, 2023 | — | $0.1550 | regular |
| Aug 31, 2023 | — | $0.1550 | regular |
| May 31, 2023 | — | $0.1550 | regular |
Income Calculator
At $0.68 / yr per share
